Welcome to Opttab
Opttab shows how AI engines like ChatGPT, Gemini and Perplexity talk about your brand, and helps you improve it.
Opttab tracks the questions your customers ask AI engines, and records how each engine answers. It measures how often your brand is mentioned and cited, compared with your competitors. Then it helps you act on the gaps, and measures again so you can see what changed.
Opttab is built for brand SEO and GEO teams and for agencies that track many clients. GEO (generative engine optimization) means improving how your brand shows up in AI-generated answers.
How Opttab works
- You track prompts: questions people ask AI engines, grouped into topics.
- Opttab asks each AI engine your prompts on a schedule and stores every answer.
- It finds where your brand and your competitors are mentioned, which pages are cited, and the sentiment about your brand.
- The dashboard and analytics turn this into scores such as Visibility and Share of Voice.
- Optimize and Content Studio suggest what to change. The next runs show whether it worked.
Explore the docs
Get started
Sign up, set up your brand or first client, and choose a plan.
Prompts and monitoring
Read your dashboard and manage the prompts you track.
Analytics
Dig into AI answers, website traffic and your brand profile.
Shopping
See how your products show up in AI shopping answers.
Optimize and Content Studio
Find opportunities and create content that AI engines can use.
Ads
See ads shown in AI answers and manage your own campaigns.
Chat
Ask questions about your data in Chat.
Agent
A shopping agent for AI assistants and your own website.
Integrations
Connect Google, ad platforms, your CMS and other tools.
REST API
Read your Opttab data with the REST API.
MCP server
Use Opttab from Claude, ChatGPT and other AI tools.
Workspace and account
Workspaces, team, security and billing.
Help Center
Answers to common questions and fixes for common problems.